Following the lead of any number of rock ‘n’ rollers, Motörhead has released a beer, Bastards Lager, although for now it’s only available in Sweden.
I am indebted to that Twittering fool, Mr. Pete Brown, for making me aware of both this development and the Drinks Business article from which I
stole borrowed the graphic to the left. From that same article, viewable in its entirety here, comes the following wonderful paragraph:
At 4.7% the beer’s alcoholic strength is slightly less rock ‘n’ roll than the 7% ale recently released by the monks at a North Yorkshire monastery but Motörhead is not alone among rock groups in releasing wine and beer lines for their fans.
3 Replies to “But Will the Idea Be Better Than the Beer?”
Shouldn’t that be “Bastard Lagër’?
Lemmy, incidentally, outed himself some years ago in a beer magazine I used to write for as a drinker of draught mild.
Shouldn’t it be be “Bästärds Lägër”?
Dang, but that’s a lot of umlauts.